Do consumer based-factors influence consumer buying behavior in automotive industry? (Malaysia evidence)

Nezakati, Hossein * and Onn, Kok Kem and Omid, Asgari (2011) Do consumer based-factors influence consumer buying behavior in automotive industry? (Malaysia evidence). In: International Conference on Industrial Technology Economics (ICITE 2011), 17-19 June 2011, Mines Wellness Hotel, Kuala Lumpur, Malaysia.

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Official URL: https://www.academia.edu/3613504/Do_Consumer_based...
Item Type: Conference or Workshop Item (Paper)
Uncontrolled Keywords: consumer based-factors; consumer buying behavior; automotive industry; consumer purchasing behavior
Subjects: H Social Sciences > HF Commerce
Divisions: Others > Non Sunway Academics
Sunway University > Sunway Business School [formerly Sunway University Business School until 2023] > Dept of Marketing Strategy and Innovation [formerly Dept. Marketing]
Depositing User: Ms Yong Yee Chan
Related URLs:
Date Deposited: 27 Apr 2022 01:57
Last Modified: 27 Apr 2022 01:57
URI: http://eprints.sunway.edu.my/id/eprint/2041

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