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Kat, Mui Ling * and Imrie, Brian C. * (2012) Customer loyalty in financial services from a service-dominant logic perspective. In: Consumer Behavior and Marketing: New Approaches in Consumer Research and Prospects Conference, 24 - 25 Sept 2012, Taylor's University, Subang Jaya, Selangor, . (Submitted)
Cheng, Boon Liat * and Mansori, Shaheen and Gan, Chin Chuan * and Imrie, Brian C. * (2017) Hotel service recovery and service quality: Influences of corporate image and generational diļ¬erences in the relationship between customer satisfaction and loyalty. Journal of Global Marketing, 30 (1). pp. 42-51. ISSN 0891-1762
Imrie, Brian C. * (2013) The influence of social capital on service quality evaluation. Management Decision, 51 (4). pp. 871-889. ISSN 0025-1747 (Submitted)