Nezakati, Hossein * and Keshavarz, Yousef (2012) To explore hotel service factors effect on increasing tourist loyalty - Malaysia evidence (Preliminary study). In: 2nd International Conference on Education and Information Management (ICEIM-2012), 21-22 December 2012, Penang, Malaysia.
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Official URL: https://doi.org/10.22610/jevr.v3i12.93
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Uncontrolled Keywords: | Malaysian hotels; service quality; customer loyalty; tourist loyalty |
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > G 154.9 Tourism |
| Divisions: | Others > Non Sunway Academics Sunway University > Sunway Business School [formerly Sunway University Business School until 2023] > Dept of Marketing Strategy and Innovation [formerly Dept. Marketing] |
| Depositing User: | Ms Yong Yee Chan |
| Related URLs: | |
| Date Deposited: | 27 Apr 2022 01:22 |
| Last Modified: | 27 Apr 2022 01:22 |
| URI: | http://eprints.sunway.edu.my/id/eprint/2038 |
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