Yong, Wooi Keong * (2019) Factors influencing bank officers into recommending financial products to SME’s: A literature review. International Journal of Innovation and Business Strategy, 12 (2). pp. 1-26.
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Yong Wooi Keong Factiors influencing bank.pdf - Accepted Version Available under License Creative Commons Attribution Non-commercial. Download (367kB) | Preview |
Abstract
Previous literature indicates that there have been difficulties by small and medium sized enterprises as well as agricultural and mining sectors in securing funding from banks to develop their businesses. This paper aims to examine the basic determinants of bank officers intention to properly vet applicants of financial loans using the decomposed theory of planned behaviour (DTPB). It is concluded that the variables proposed in previous studies is sufficient to build the framework to study the intention to recommend financial products to SME’s.
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Banking; intention; attitudes; subjective norms; perceived behaviour control; impaired loans; non-performing Loans; SME |
| Subjects: | H Social Sciences > HF Commerce H Social Sciences > HG Finance |
| Divisions: | Sunway University > University Centres [formerly School of Interdisciplinary Studies until 2023] > Centre for American Education moved to School of American Education wef 21 June 2023 (CAE) |
| Depositing User: | Dr Janaki Sinnasamy |
| Related URLs: | |
| Date Deposited: | 13 Jan 2020 08:11 |
| Last Modified: | 13 Jan 2020 08:11 |
| URI: | http://eprints.sunway.edu.my/id/eprint/1201 |
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