Understanding business intelligence adoption and its values : some examples from Malaysian companies

Ong, In Lih and Siew, Pei Hwa and Wong, Siew Fan * (2011) Understanding business intelligence adoption and its values : some examples from Malaysian companies. In: Symposium on Information & Computer Sciences (1st).

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Abstract

Business intelligence (BI) has become increasingly important to organizations in supporting business decision making and in achieving competitive advantage. Often, cases of BI adoption mentioned in the press are those from developed countries such as USA, Australia, and Germany. Seldom are adoption stories from developing countries such as Malaysia being reported. This paper intends to highlight a few BI adoption cases among Malaysian companies from various industries. The goal is to underscore (1) the way these companies make use of different BI capabilities, and (2) the values of BI to the companies. By doing so, it is hoped that more Malaysian companies, regardless of size, will become aware of BI and will adopt and adapt the tools as catalysts to support their businesses.

Item Type: Conference or Workshop Item (Paper)
Additional Information: First and second authors are affiliated to Universiti Tunku Abdul Rahman
Uncontrolled Keywords: business intelligence; BI tools; competitive advantage; Malaysia
Subjects: H Social Sciences > HF Commerce
Q Science > QA Mathematics > QA76 Computer software
Divisions: Others > Non Sunway Academics
Sunway University > School of Science and Technology > Dept. Information Systems
Depositing User: Administrator Admin
Date Deposited: 16 Oct 2012 09:06
Last Modified: 09 May 2013 02:48
URI: http://eprints.sunway.edu.my/id/eprint/104

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