Preliminary study of 4A marketing mix impacts on tourists' satisfaction (Malaysian Food)

Nezakati, Hossein * and Yuhanis, Abdul Aziz and Dahlia, Zawawi and Roghayeh, Sohrabinezhadtalemi (2013) Preliminary study of 4A marketing mix impacts on tourists' satisfaction (Malaysian Food). In: Global Conference n Business and Economics Research, 18-20 October 2013, MINES Resort City, Selangor, Malaysia. (In Press)

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Official URL: https://www.academia.edu/5282421/Preliminary_Study...
Item Type: Conference or Workshop Item (UNSPECIFIED)
Subjects: H Social Sciences > HF Commerce
G Geography. Anthropology. Recreation > G Geography (General) > G 154.9 Tourism
Divisions: Others > Non Sunway Academics
Sunway University > Sunway Business School [formerly Sunway University Business School until 2023] > Dept of Marketing Strategy and Innovation [formerly Dept. Marketing]
Depositing User: Ms Yong Yee Chan
Related URLs:
Date Deposited: 27 Apr 2022 00:48
Last Modified: 27 Apr 2022 00:48
URI: http://eprints.sunway.edu.my/id/eprint/2036

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